(Last Updated On: January 16, 2020)
Miranda Sings Net Worth – $30 Million
Miranda Sings is a fictional character that was developed by YouTube personality Colleen Ballinger. She has an estimated net worth of $30 million. She also run the channel PsychoSoprano. Colleen is an actress and comedian, her videos are mostly portray a comical, egotistical, misguided and quirky character. She sings and dances in an untalented way then she also gives inept tutorials, talks about current events and rants about her critics. Colleen has a comedy show on Netflix based on her character Miranda.
How Much Money Does Miranda Sings Earn On YouTube?
The channel has over 11 million subscribers as of 2020 and has accumulated over 1.2 billion views since starting out back in the day. Colleen uploads around 1-2 videos every week. The videos in the channel cumulatively get an average of 400,000 hits per day. This should result in an estimated revenue of around $2,000 per day ($730,000 a year) from advertisements.
YouTubers get paid $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement , type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
Colleen gets extra income through endorsement deals and sponsored videos eg working with Jack In The Box restaurants, Best Fiends etc.