(Last Updated On: January 14, 2020)
NepentheZ Net Worth – $2.5 Million
Craig Douglas is the YouTube personality famously referred to as Nepenthez. He has an estimated net worth of $2.5 million. He is an associate of the Ultimate Sidemen and does collaboration videos with them from time to time. His content is mainly about FIFA and real life videos. He is from the United Kingdom where he lives with his girlfriend Lauren and daughter Grace.
Craig has a second channel by the name Nepenthez 2 where he uploads bonus FIFA content and other games he tries out. Its considerably smaller than his main channel.
How Much Money Does NepentheZ Earn On YouTube?
The main channel has over 1.9 million subscribers as of 2020 and has accumulated over 850 million views so far since it was started. In a day the videos are able to get an average of 400,000 views. This should be able to bring in a an estimated revenue of around $2,000 per day ($730,000 a year) from advertisements.
Nepenthez has a second channel called NepentheZ 2 which has over 300,000 subscribers and has accumulated over 100 million views so far. It is able to get an average of 100,000 views per day which should generate around $400 per day.
YouTubers get paid $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement , type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
Nepenthez makes extra income through brand deals from companies like Spotify, Captain etc.