(Last Updated On: January 24, 2020)
OKBaby Net Worth – $1 Million
Kyra Sivertson is the lady who created the YouTube channel called OKbaby. They have an estimated net worth of $1 million. It is a vlogging channel for her family whereby she documents her young teen family’s daily lives. The family consists of the father Oscar, Kyra and the baby, Levi. The channel was started back in May 2015 while the baby was born in October 2015.
How Much Money Does OKbaby Earn On YouTube?
The channel has over 1.3 million subscribers as of 2020 and has accumulated over 500 million views so far. It is able to get an average of 100,000 views per day from different sources. This should generate an estimated revenue of around $500 per day ($180,000 a year) from ads.
YouTubers get paid $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement , type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
The couple makes extra income through brand deals from companies like Dove, 310 Shake, Luvs etc