(Last Updated On: March 30, 2018)
PointlessBlog Net Worth – $2 million
Alfred Deyes is the British guy behind the famous YouTube channel PointlessBlog. He has an estimated net worth of $2 million mainly earned from YouTube. He started this channel when he was 15 years old and was using it just as a video diary. Nowadays he has a vlogging channel by the PointlessBlogVlog where he posts about his daily life while his main channel has videos of different content types such as challenges, collaborations, reaction videos, trying out new stuff etc. He is dating fellow YouTuber Zoella who often features in his channels.
How Much Money Does Pointless Blog Earn?
The main channel PointlessBlog has over 5.4 million subscribers and has so far amassed over 480m views. In a day the channel’s videos average around 100k views and this should bring an estimated revenue of around $180 per day ($66,000 a year).
The vlogging channel, PointlessBlogVlogs, has over 4.1 million subscribers with over 900 million views under its belt already. In a day, the channel gets an average of 300,000 views per day. The revenue from this should be an estimated amount of around $540 per day ($200,000 a year) from ads that run on the videos.
His third channel PointlessBlogGames has over 1.9 million subscribers and has accumulated over 210 million views. It gets an average of 20,000 views per day which should generate an estimated revenue of around $40 per day.
YouTubers get paid between $2 – $5 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 60% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, ad engagement etc.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
Alfie makes an extra income through merchandise sales.