How Much Money Richie Le Makes On YouTube – Net Worth

(Last Updated On: October 24, 2018)

Richie Le Net Worth – $250,000


Richie Le is a Vietnamese-American YouTuber who runs his own self-titled channel. He has an estimated net worth of $250,000. His content is mainly composed of him reviewing different shoes that are trending and suggesting different shoes for different occasions. He also uploads other different content outside shoes such trying out foods, vlogs and other random entertaining stuff. Before fame, Richie attended the University Of Washington. He has dated a lady by the name Linda Dong.

How Much Money Does Richie Le Earn On YouTube?

The channel has over 1 million subscribers as of 2018 and has accumulated over 160 million views so far. It gets an average of 100,000 views per day from different sources. This should generate an estimated revenue of around $180 per day ($66,000 a year) from the ads that appear on the videos.

YouTubers get paid between $2 – $5 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 60% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, ad engagement etc.

There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The long the viewers watch their videos, the more money they earn.

Richie makes extra income through selling merchandise through his website and sponsorship deals from companies like McDonalds willing to pay thousands of dollars to have their products promoted.