(Last Updated On: February 6, 2020)
Rob Scallon Net Worth – $750,000
Rob Scallon is YouTuber who mainly does music using his guitar. He has an estimated net worth of $750,000. He runs two YouTube channels where he posts regular content. He has been on YouTube for over 10 years and grown a considerable following. A number of his songs have been able to amass millions of views.
Rob is from Illinois, United States.
How Much Money Does Rob Scallon Earn On YouTube?
The channel has over 1.5 million subscribers as of 2020 and has accumulated over 380 million views so far. It is able to get an average of 170,000 views per day from different sources. This should generate an estimated revenue of around $850 per day ($300,000 a year) from the ads that appear on the videos.
The second channel gets an average of 35,000 views per day. This should generate an estimated revenue of around $60 per day.
YouTubers get paid between $2 – $5 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 60% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, ad engagement etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
Rob makes extra income through his Patreon account where fans can contribute a certain amount. It currently stands at around $1,500 a month.