(Last Updated On: May 2, 2019)
Shaaanxo Net Worth – $850,000
Shannon Harris is the lady who runs the YouTube channel known as Shaaanxo. She has an estimated net worth of $850,000. She is from Palmerston North in New Zealand and among the most popular from that country. Her content is mainly beauty and fashion related since she does makeup tutorials, makeup products reviews, unboxing reviews, bloopers, beauty advice etc. She also runs a vlogging channel where she posts videos about her day to day life experiences.
How Much Money Does Shaaanxo Earn On YouTube?
The channel has over 3.2 million subscribers as of 2018 and has accumulated over 420 million views so far. A new video is posted three times a week regularly. In a day, the channel is able to get an average 100,000 views per day. This should generate an estimated revenue of around $400 per day ($146,000 a year) from the ads that appear on the videos.
Shannon runs another channel which is her vlog about her day to day activities. It has over 530,000 subscribers and accumulated over 60 million views. She updates it once a week and it gets an average of 20,000 views daily generating around $40 per day.
YouTubers get paid between $2 – $5 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 60% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, ad engagement etc.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The long the viewers watch their videos, the more money they earn.
Shannon generates extra income through sponsored posts from various brands on her Instagram. She has worked with companies like XO Beauty Shop, Live Glam etc.