(Last Updated On: January 16, 2020)
Simply Nailogical (Cristine Rotenberg) Net Worth – $6 Million
Cristine Rotenberg is a Canadian lady running the YouTube channel Simply Nailogical. She has an estimated net worth of $6 million. Her videos are basically about nails. These range from hacks to use when polishing your nails, different nail arts, various DIY (Do It Yourself) videos on nails, nail products advice etc. Apart from that she also does Q&A’s from time to time, reaction videos and other random content.
Cristine has a Master’s Degree in Sociology with a concentration in Criminology. Outside, she works as a crime statistics analyst for the Canadian government. Her love for nail art started when she was young, back in high school.
How Much Money Does Simply Nailogical Earn On YouTube?
The channel has over 7.5 million subscribers as of 2020 and has accumulated over 1.6 billion views since starting out. The videos in the channel cumulatively get an average of 650,000 views per day. This should result in it making an estimated revenue of around $3,300 per day ($1.2 million a year) from advertisements that run on the videos.
Crisitine has another channel called Simply Not Logical with over 3 million subscribers and has accumulated over 250 million views so far. It gets an average of 220,000 views per day which should generate an estimated revenue of around $1,100 per day ($400,000 a year)
YouTubers get paid between $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement , type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
Cristine makes more money through sponsored posts from various companies through her massive social media fanbase. She also sells merchandise through her website.