How Much Money Tasty Makes On YouTube

(Last Updated On: January 22, 2020)


Tasty is another YouTube channel owned by internet media giant Buzzfeed launched in 2016. Its content is mainly about food. It describes itself as “Food that’ll make you close your eyes, lean back, and whisper “yessss.” Snack-sized videos and recipes you’ll want to try.” If you are a fan of recipes and food reviews this is for you

How Much Money Tasty Earns On YouTube

Tasty has over 19 million subscribers as of 2020 growing by 7,000 subs daily and has so far accumulated over 5 billion views. The channel is able to get an average of 3.8 million views per day and this should generate an estimated revenue of around $19,000 per day ($7 million a year) from ads.

YouTubers get paid $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, time of the year, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement, type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.

There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.

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