(Last Updated On: February 17, 2020)
Taylor Davis Net Worth – $1.5 Million
Taylor Davis is an American violinist YouTuber from the MidWest who got famous for doing covers of various popular songs by using her violin. She has an estimated net worth of $1.5 million. She had always had an interest in music for the longest time and wanted to try out a career in music right after she graduated. One day when she was just checking out song game music on YouTube she came across some pianist who were posting videos of themselves performing video game songs and she was surprised that many people were interested in that type of content. Since she was very passionate about that type of music she gave it a try. Some of her most popular covers with over 20 million views are He’s A Pirate & Naruto Sadness and Sorrow.
How Much Money Does Taylor Davis Earn On YouTube?
The channel has over 2.9 million subscribers as of 2020 and has accumulated over 480 million views so far. It is able to get an average of 130,000 views per day from different sources on the internet. This should generate an estimated revenue of around $650 per day ($240,000 a year) from the ads that appear on her videos.
YouTubers get paid $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement , type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.
As for her future plans Taylor wants to do more original music rather than covers. Since she does a lot of cover songs, she has to pay music publishers 15% – 25% of the revenue she generates on YouTube. Her biggest sources of income has been streaming from platforms like Spotify, Apple Music, Pandora etc. She also makes more income through digital downloads, merchandise sales, patreon subscriptions, sheet music, licensing, live performances and sponsorship deals.
Spotify generally pays between $0.00331 and $0.00437 per stream to rights holders. Taylor got 26.3 million streams in 2019 on Spotify hence should be able to generate over $115,000 a year. Apple Music have an average rate of $0.0056 per stream hence assuming an almost similar number of streams (20 million) she would generate around $110,000 a year.