How Much Money Tofuu Makes On YouTube – Net Worth

(Last Updated On: February 5, 2020)

Tofuu Net Worth – $3 Million


Tofuu is a gaming YouTuber from the United States whose real name is Joe. He has an estimated net worth of $3 million. He mostly does ROBLOX gaming videos that are kid friendly and feature no swearing or mature themes. Some of the series he has done include Kid Gaming, Roblox Tycoon, Roblox Kid Gaming, Roblox Murder Mystery etc. He uploads multiple content daily onto the channel.

How Much Money Does Tofuu Earn On YouTube?

The channel has over 3.8 million subscribers as of 2020 growing by 2,000 new subs daily and has accumulated over 1.2 billion views so far. It is able to get an average of 950,000 views per day from different sources. This should generate an estimated revenue of around $4,700 per day ($1.8 million a year) from the ads that appear on the videos.

YouTubers get paid $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement , type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.

There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.

Tofuu gets extra income through sponsorship deals from companies like G2A and selling merchandise through his website.