(Last Updated On: June 5, 2017)
VlogMom is a YouTube channel run by a lady known as Pam Stepnick. She is the mother to two famous YouTubers by the names Jake Paul and Logan Paul. She started her vlog early 2017 and posts new content at least once a week.
How Much Money Does VlogMom Earn On YouTube?
The channel has over 500,000 subscribers as of mid-2017 and has accumulated over 10 million views so far. It is able to get an average of 200,000 views per day from different sources. This should generate an estimated revenue of around $360 per day ($130,000 a year) from the ads that appear on the videos.
YouTubers get paid between $2 – $5 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 60% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, ad engagement etc.
There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The long the viewers watch their videos, the more money they earn.